Newsletter
The $400/month client I lost
Yesterday, I told you how I lost access to my LinkedIn account for 10 days.
But I left something out.
Something I haven’t fully accepted yet.
Well, here goes nothing…
I lost my $400 monthly retainer client.
I help someone manage their LinkedIn page from time to time. Or… I used to.
Please, I want to mourn in peace.
Alright, I’m done. Where were we?
Here’s the thing, though.
A week before that disaster, I landed a client worth $3,500 with a $700 monthly retainer.
And that didn’t happen through LinkedIn.
It happened through my email newsletter.
One email = $3,500.
Now imagine if I relied on LinkedIn alone. That’s how I would’ve been scrambling right now. (Okay, maybe not homeless, but you get the point.)
You should build your own house on land that is yours, not on rented property.
Relying on social media alone is a massive risk that no creator should take if they value their time and business.
The only audience that truly belongs to you? Your email list.
Social media can be taken away from you in a heartbeat. But your email list? That’s yours forever.
So the question is: where do you start?
I started with Kit (formerly ConvertKit), and it’s been the best decision I’ve made so far.
Not just because I have experience using their platform, but because it’s hands down the best email marketing platform for creators out there.
And here’s your opportunity.
Kit is running their best sale of the year, and it ends tomorrow, December 2nd.
You don’t want to miss this. Starting with 60% off is a massive deal.
Grab yours while you can
I’ll be back soon.
- Owol
P.S. Don’t let your entire business sit on rented land. Build something that can’t be taken away from you.
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